Ebenezer Ojofeitimi, a nutrition consultant and Professor of Community Health Nutrition, LAUTECH, Ogbomosho, has debunked the culturally held position that the drinking of dairy milk is unhealthy for adults from age 40 up. He recommends that everyone would get the right portions of vitamins, calcium, magnesium, etc if age 2-8 years drink two milk servings per day, 9-18 years four, 19-50 three, and above 51 years three to four servings of milk.
Indeed he advised the federal government that one sure way to achieving food security in Nigeria and to phase out child malnutrition in Nigeria is to harness the immeasurable and complete food resources in milk and dairy products. Ojofeitimi was the guest speaker at a recent press event hosted by dairy nutrition giant, FrieslandCampina WAMCO Nigeria Plc at its Lagos head office in Ogba-Ikeja.
In line with its mission to nourish more Nigerians with good quality milk as Nigeria’s No.1 milk manufacturer, WAMCO did a press launch of ‘Peak Wazobia’ and seven other low unit product packs (LUPP) of Peak and Three Crowns evaporated and powdered milk to increase consumers’ options of quality dairy products.
Priced to make the household Peak milk brand more accessible to everybody everywhere, the new Peak Wazobia comes in a bigger pack with more milk made more affordable at N50. Other packs are priced from at N20, N25, N30, N35 and N40.
In a press statement issued in Lagos, the company’s Corporate Affairs Director, Ore Famurewa, said, “We are key players in feeding Nigerians; for us this is a privilege and a responsibility that we are fully committed to. Of course this initiative is fully linked with the pillar of our mission statement which addresses issues of nutrient security.
“This pillar focuses on issues of malnutrition which is also a growing national concern. We believe that with daily consumption of milk through increased accessibility of quality dairy nutrition, consumers have the opportunity of getting up to 50% of the nutrient that they requires daily, which the body cannot make on its own.”
“Peak Wazobia is rich and creamy extra fortified evaporated milk. Whether milk consumers live in cities, towns or villages, everybody everywhere now have affordable access to Peak milk and quality nutrition. That is the Wazobia story” she said.
With the market launch of the Peak Wazobia 65gm pack, FC WAMCO also presents a basket of low unit single serve packs at prices that fit everyone’s pocket. These small packs contain the same good quality milk that consumers desire.
The company’s wide distribution network makes these products widely available to all consumers.
(A) From left, Corporate Affairs Director, FrieslandCampina WAMCO Nigeria PLC (FC WAMCO), Mrs. Ore Famurewa; Professor of Community Health Nutrition & Nutrition Consultant, LAUTECH, Ogbomosho, Ebenezer Ojefitimi; Managing Director, FC WAMCO, Mr. Rahul Colaco; Marketing Director, FC WAMCO, Mr Tarang Gupta; and Operations Director, FC WAMCO, Mr Doyin Ashiru; during the company’s press launch of eight low unit product packs of Peak and Three Crowns milk in Lagos, November 17, 2015
(B) Corporate Affairs Director, FrieslandCampina WAMCO Nigeria PLC (FC WAMCO), Mrs. Ore Famurewa; Professor of Community Health Nutrition & Nutrition Consultant, LAUTECH, Ogbomosho, Ebenezer Ojefitimi; and Managing Director, FC WAMCO, Mr. Rahul Colaco during the company’s press launch of eight low unit product packs of Peak and Three Crowns milk in Lagos, November 17, 2015